DECODING POPUNDERS: A GUIDE TO THIS ADVERTISING FORMAT

Decoding Popunders: A Guide to This Advertising Format

Popunder advertising has surfaced as a popular online approach, often leveraged by advertisers to enhance brand awareness. Unlike intrusive pop-ups, popunders show up under the main window, remaining unobtrusive until the user engages with their tab or window. This novel characteristic allows for a less disruptive advertising experience for users.

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